Applications are now open for My Main Street, a $15-million Government of Canada investment, through the Federal Economic Development Agency for Southern Ontario (FedDev Ontario), to foster the stabilization and revitalization of main streets across southern Ontario.

My Main Street is being delivered by the Canadian Urban Institute (CUI) and offers two streams that opened for applications on Thursday, February 22, 2024:

The Business Sustainability stream will support brick-and-mortar businesses located on main streets across southern Ontario with up to $20,000 in non-repayable funding to enhance productivity. The program will provide advanced market research to businesses to address localized needs and opportunities.

The Community Activator stream will support community not-for-profit projects focused on high-impact placemaking activities with up to $250,000 in non-repayable funding. Projects considered will include initiatives such as events and festivals, community enhancements and streetscape improvements.

Learn more and apply at mymainstreet.ca. The application deadline for both streams is Sunday, March 31, 2024.